First, you created a campaign on an Ad Center, and it is now running in accordance with the settings you defined. As a good marketing manager, you monitor its progression and performance, so you’re ready to react when needed. Congratulations, you’ve got it all figured out!
As business owners and operators, we want potential customers to know about our company. That’s natural! Ad campaigns help spread the word. However, advertising might not be your area of expertise and if this is all new to you, it’s important to first understand the basics.
CPM, CTR, CPI, impressions, etc. Do these terms give you a headache? We understand, and we are here to help!
When it comes to online advertising campaigns, the most important advice we can give you is to rely on numbers, statistics, data, and results!
When you create an account on any platform, you are usually asked to provide personal information and to create a password. This is also the case when you sign up to the Ad Center platforms. Here are some useful tips to create a secure password that you’ll never forget!
Planning for important events or selecting ideal dates for one is no easy task: you have to comb through different websites looking for holidays, celebration months, etc., to choose those that best match your business and clientele… It’s all very time-consuming! To help you out, we present the elements to consider during your event search.
We use our logo everywhere: on invoices, ads, posters, websites, social media images, etc. This is only natural since the logo embodies your company’s identity. It is important that your brand image be appealing, without visual discontinuity, and sometimes, the only way to way to do it is to use your logo on a transparent background. Here’s how you can achieve this.
