{"id":29550,"date":"2022-10-09T16:36:59","date_gmt":"2022-10-09T16:36:59","guid":{"rendered":"https:\/\/m32ads.com\/?p=29550"},"modified":"2022-10-28T20:17:03","modified_gmt":"2022-10-28T20:17:03","slug":"2-ways-to-create-eye-catching-visual-content-for-your-online-ads","status":"publish","type":"post","link":"https:\/\/m32ads.com\/The-buzz\/2-ways-to-create-eye-catching-visual-content-for-your-online-ads\/","title":{"rendered":"Create Eye-Catching Online Ads"},"content":{"rendered":"\t\t
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2 Ways to Create Eye-Catching Visual Content for Your Online Ads <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Home<\/a> | The Market Buzz<\/a> | 2 Ways to Create Eye-Catching Visual Content for Your Online Ads<\/span><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Source : https:\/\/www.pexels.com\/photo\/photo-of-person-using-laptop-for-graphic-designs-4348404\/<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Compelling visual content is central to a successful online advertising campaign. Banner ads are a key element that should not be overlooked, as they are the first touchpoint between you and your target customers.<\/p>

Obviously, the broader context and overall strategy have a huge impact on the success of your digital marketing campaigns. We dive deeper into these notions and all the essentials you need to know about online advertising in our M32 Academy<\/a>.<\/p>

In this post, we want to touch more specifically on the creation of your ads (often called \u201ccreatives\u201d). When using the Ad Center to create and deliver your campaigns, you have 2 options to complete this step. We\u2019ve put together some helpful tips on how to create visual content to maximize impact as well as a guided tour of the method of your choice.<\/p>

Which option will you choose: a turnkey assistant that does the work for you, or the option to upload your own creatives to go a step further in customizing your own banner ads?<\/p>

What to consider when creating visual content for your ads?<\/strong><\/h3>

If you haven’t already, use our free Introduction to Paid Media course<\/a>. Lesson #7 walks you through the basics of creatives and messaging.<\/p>

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Below are some quick reminders of the principles covered in this video.<\/p>

For optimal results and a better return on investment of your advertising expenses, your message should be:<\/p>